Furl.net Traffic and Demographic Statistics by Quantcast

 

furl.net

Monthly N/A US
  •  
  • Not Quantified

    Data is estimated

Save, share and recall anything you find online. [Description from dmoz]

We do not have enough information to provide a highly accurate traffic estimate. When Quantified, this report will provide detailed, accurate audience information.

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Demographics

Updated Nov 2011
Delayed - Next: Jun 2012

Gender

Embed
segment this site vs. total internet indexmultiple
Male
55% 
49% internet average
 
1121.12x
Female
45% 
51% internet average
  880.88x
internet average
composition
 
Male 55%
 
Female 45%

}

Gender

male



Age

Embed
segment this site vs. total internet indexmultiple
< 18
11% 
18% internet average
  630.63x
18-24
8% 
13% internet average
  610.61x
25-34
19% 
17% internet average
 
1091.09x
35-44
23% 
19% internet average
 
1191.19x
45-54
22% 
17% internet average
 
1251.25x
55-64
12% 
10% internet average
 
1151.15x
65+
6% 
6% internet average
 
1101.1x
internet average
composition
 
< 18 11%
 
18-24 8%
 
25-34 19%
 
35-44 23%
 
45-54 22%
 
55-64 12%
 
65+ 6%

}

Age

middle aged



Children in Household

Embed
segment this site vs. total internet indexmultiple
No Kids
56% 
51% internet average
 
1101.1x
Has Kids
44% 
49% internet average
  900.9x
internet average
composition
 
No Kids 56%
 
Has Kids 44%

}

Children in Household

no kids



Household Income

Embed
segment this site vs. total internet indexmultiple
$0-50k
21% 
18% internet average
 
1141.14x
$50-100k
26% 
27% internet average
  970.97x
$100-150k
29% 
28% internet average
 
1031.03x
$150k+
25% 
28% internet average
  900.9x
internet average
composition
 
$0-50k 21%
 
$50-100k 26%
 
$100-150k 29%
 
$150k+ 25%

}

Household Income

less affluent



Education Level

Embed
segment this site vs. total internet indexmultiple
No College
40% 
45% internet average
  900.9x
College
40% 
41% internet average
  990.99x
Grad School
19% 
14% internet average
 
1331.33x
internet average
composition
 
No College 40%
 
College 40%
 
Grad School 19%

}

Education Level

Graduate and Post Graduates



Ethnicity

Embed
segment this site vs. total internet indexmultiple
Caucasian
74% 
75% internet average
  980.98x
African American
9% 
9% internet average
 
1031.03x
Asian
6% 
4% internet average
 
1361.36x
Hispanic
9% 
9% internet average
 
1001.0x
Other
1% 
1% internet average
 
1031.03x
internet average
composition
 
Caucasian 74%
 
African American 9%
 
Asian 6%
 
Hispanic 9%
 
Other 1%

}

Ethnicity

Asian



Getting Quantified

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People from Sites & Syndicators

These percentages usually sum greater than 100% due to overlap in site and syndicated audiences.

Reading Demographic Graphs

1. Index

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

2. Segments are represented with icons. Segments include gender, age, household, income, education and household.

3. Very High Indexes (over 200) are denoted with a plus symbol.

4. Internet Average is represented by the dotted vertical line.


Reading Demographic Graphs

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. Segment refers to the demographic composition attribute.

2. Very High Indexes (over 200) are denoted with a plus symbol.

3. Internet Average is represented by the dotted vertical line.

4. Expand the data to see the numbers which make up the index calculation.

The expanded view shows the percentage composition, the Internet average and the multiple.

1. A Colored Bar indicates that a segment exceeds the Internet average, whereas a gray bar indicates the segment is below the Internet average. Internet average is represented by the dotted vertical line.

2. A Multiple is the percentage of the segment on this site divided by the average of the same segment on the entire Internet.

Example:
80% female segment on site ÷ 32% female internet average = 2.5x

This chart breaks down the site's audience for a demographic. All the segments collectively equal 100%.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. The Top-Indexing Segment is shown in color.